Content Creation and blogging are a lot of work- that is the complaint I often hear. Its also the biggest challenge of B2B marketers according to the Content Marketing Institute survey . You take the time to create great blog posts, so its smart to want to get more readers and mileage from your content. Drawing a concept from sustainable business, I recommend you reduce, reuse and repurpose your content.
@Tom Pisello created this great chart on the Content Marketing Institute blog to show you how
read Tom’s accompanying article 23 Ways to Leverage a Blog Post for Content Marketing Success
The beauty of this content creation strategy is that you reach a larger audience, one that might not have seen your original blog post. It also can provide great search engine love and boost your blog seo.
Read our recent post on Infographics